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Hong Kong-based start-up launches mobile charging solution for smartphone users

Hong Kong-based Internet of Things (IoT) start-up MobiJuce today  (30 October 2017) launched one of the first app-based power bank rental services in Hong Kong, which allows smartphone users to rent a power bank and return it to a different location.

Hong Kong-based start-up launches mobile charging solution for smartphone users

(From left) MobiJuce’s Chief Operating Officer and Chief Marketing Officer, Mr Joseph Yuen; the Chief Executive Officer, Ms Alexis Wong; and the Senior Manager of Marketing and User Acquisition, Mr Nova Altesse

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MobiJuce’s power bank

The Chief Executive Officer of MobiJuce, Ms Alexis Wong, said that people can use the mobile app to find the nearest JuceBox rental station on the map. At the station, they can then scan the QR code and the power bank will pop out from the JuceBox. After using it, the client can then use the app to find the nearest station and simply pop it in an empty slot on the JuceBox.

This on-the-go convenience sets MobiJuce apart from conventional power bank rentals which require the user to remain stationery or return it to the same place after use. The JuceBox provides both iOS and Android-compatible power banks. The app will also provide location-based offers and promotions with retail partners.

By the end of 2017, there will be about 400 locations including popular commercial areas such as Causeway Bay, Mong Kok, Tsim Sha Tsui and more, and over 1 000 locations by early 2018.

Ms Wong, an Asian American, said that the Hong Kong market offers a combination of competitive retail scene and dynamic IoT infrastructure that make MobiJuce possible. “This is the advantage of Hong Kong for start-ups, where you can put things together easily and achieve your goal. In Hong Kong, everything is ready. There is strong demand for charging on the go, and retailers are keen to partner with us to get more customers via our services. Therefore, Hong Kong is a very good place for us to start and spread across the region,” she said. She also noted that Hong Kong would give MobiJuce easy access to the manufacturing hub in the southern region of the Mainland.

Associate Director-General of Investment Promotion Mr Charles Ng said, “MobiJuce showcases Hong Kong’s unique appeal to many innovative and aspiring entrepreneurs. With diversified retail scenes and fast growing tech start-up ecosystems, Hong Kong continues to attract new businesses and this will add impetus to the long term growth of our economy.”

About Mobijuce

MobiJuce is a shared external battery service company based in Hong Kong. With a team of aspiring and passionate Hong Kong people, MobiJuce provides an app-based charging solution with a robust retail network that fits local needs. For more information, please visit mobijuce.com.

About Invest Hong Kong

Invest Hong Kong is the department of the Hong Kong Special Administrative Region Government established in 2000 to attract foreign direct investment and support overseas and Mainland businesses to set up or expand in Hong Kong. It provides free advice and customised services to help businesses succeed in Hong Kong’s vibrant economy. For more information, please visit www.investhk.gov.hk.

For event photos, please visit www.flickr.com/photos/investhk/albums/72157688427025324.

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